With the global scarcity of resources, raw material prices increased significantly. Furniture as the resource-based products, its price of cost will certainly increase. At the same time, the appreciation of RMB and Chinese government reduces export tariff rebates on high-energy-consuming and resource-dependent enterprises, cause domestic furniture industry, which originally has huge living space, is facing increasingly fierce competition.
Prices of timber continue to soar, and the prices of labor, transportation and decorative paper are also up, but the digestion gains of whole furniture market can’t catch up the growth of the raw materials’ price. Compared with the previous sales situation, the sales situation in this year is worse. Due to rapidly rising prices of raw materials, the price of furniture will rise again in several months or even one or two months. But the fierce competition makes Sellers do not dare to increase prices, many of them have to bite the bullet to reduce profits. From the consumer market, Consumers become more rational, and the popular price promotions of previous years have lost the past power. In addition, affected by the impact of national policies, many Brand enterprises, which previously locked international market, now are also turning to seize the domestic market. Brand competition is intense, that makes marketing costs rising to some extent, and the traditional marketing model is facing serious challenges. Integration of Brand, operation of capital and enterprise alliance is more active, that is one of the most significant characteristics of furniture industry in this year.
The market is full of competition in next year. Affected by the shortage of resources and national policy, the prices of product will tend to rise. Market competition is inevitable in development of market economy, and the future is the era of competition and cooperation coexist.
In addition, related enterprises need to reach cooperation in the future market, and enter the market as collectivization. This requires that each brand enterprises must be good at sharing interests with others. For furniture enterprises, they have to identify the market positioning, customer positioning and brand positioning, and establish a unique brand personality, enhance their competitiveness, and expand the market.
LUOYANG REDSING CORPORATION (GROUP).Was established in 1986. The one of large comprehensive Metal Office Furniture supplier and manufacturer, gathering development、design、manufacture、and sale in it, can produce 6 series, more than 500 various products such as: China shoe rack、Machine mess-shelf、China office furniture、Book-shelf、File cabinet、Finance safe box、Office desk、School equipment and so on. Depend on its good quality, super after-sale service, the products selling well in domestic and Mongolia、Middle east、Russia、and Europe. Warmly welcome friends from home and abroad to our factory for a visit and negotiation for business with us.
Prices of timber continue to soar, and the prices of labor, transportation and decorative paper are also up, but the digestion gains of whole furniture market can’t catch up the growth of the raw materials’ price. Compared with the previous sales situation, the sales situation in this year is worse. Due to rapidly rising prices of raw materials, the price of furniture will rise again in several months or even one or two months. But the fierce competition makes Sellers do not dare to increase prices, many of them have to bite the bullet to reduce profits. From the consumer market, Consumers become more rational, and the popular price promotions of previous years have lost the past power. In addition, affected by the impact of national policies, many Brand enterprises, which previously locked international market, now are also turning to seize the domestic market. Brand competition is intense, that makes marketing costs rising to some extent, and the traditional marketing model is facing serious challenges. Integration of Brand, operation of capital and enterprise alliance is more active, that is one of the most significant characteristics of furniture industry in this year.
The market is full of competition in next year. Affected by the shortage of resources and national policy, the prices of product will tend to rise. Market competition is inevitable in development of market economy, and the future is the era of competition and cooperation coexist.
In addition, related enterprises need to reach cooperation in the future market, and enter the market as collectivization. This requires that each brand enterprises must be good at sharing interests with others. For furniture enterprises, they have to identify the market positioning, customer positioning and brand positioning, and establish a unique brand personality, enhance their competitiveness, and expand the market.
LUOYANG REDSING CORPORATION (GROUP).Was established in 1986. The one of large comprehensive Metal Office Furniture supplier and manufacturer, gathering development、design、manufacture、and sale in it, can produce 6 series, more than 500 various products such as: China shoe rack、Machine mess-shelf、China office furniture、Book-shelf、File cabinet、Finance safe box、Office desk、School equipment and so on. Depend on its good quality, super after-sale service, the products selling well in domestic and Mongolia、Middle east、Russia、and Europe. Warmly welcome friends from home and abroad to our factory for a visit and negotiation for business with us.
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